Mix master Tony Volante of Sound Lounge and Marshall Grupp of Marshall Grupp Sound Design bring fight night alive for video game maker Electronic Arts, in two :30s celebrating the revolutionary new boxing game Fight Night 4, in collaboration with SF Heat.
In Tyson, which utilizes CG imagery from the Fight Night 4 video game; legendary boxers Mike Tyson and Mohammad Ali go toe to toe in the virtual ring. This clash of the titans is made all the more dramatic courtesy of Grupp's bone crunching sound FX and driving score which is pulled together seamlessly by Volante.
The Creds:
Client: EA
Spot Title(s): Tyson (featured), Ali
Air Date: August 2009
Agency: SF Heat
ECD: Steve Stone
Copywriter: James Duffy
AD(s): Faruk Sagcan, Woody Kurupintsiri
Broadcast Producer: Susan Crimley
Production/Visual Effects: Framestore
Director: Dave Hullin & ANdy Walker
Lead Lighting: Andy Walker
Lead Animator: Kevin Rooney
Executive Producer: Laney Gradus
Senior Producer: Jenn Dewey
Music Director: Tyler Brown
Sound Design: Marshall Grupp Sound Design
Sound Designer: Marshall Grupp
